Description

Facebook Groups Unleashed Ebook Introduction:

What would you say if I told you that you are probably ignoring one of the most powerful features that Facebook has to offer marketers?

Facebook groups – that’s right groups, not pages – have huge potential for marketers that all too often gets completely overlooked.

A group has the power to completely transform the way you engage with your audience, massively increasing brand loyalty, conversion rates, and profits.

The power of the Facebook group lies in its more intimate nature. This isn’t a case of bringing lots of followers to your channel. Rather it is about communicating with those existing followers in order to build trust, authority, loyalty, and rapport. Facebook groups provide among the most powerful and effective ways to achieve this. And this is what makes ALL the difference when it comes to business success.

Groups meanwhile create marketing and business opportunities that simply don’t exist with other forms of marketing. They can even be used as an internal tool for managing your organization and creating more of a strong team dynamic among your employees.

We’ll get to all that later on. But even just on the face of it, in terms of pure numbers, there is every reason to create a Facebook group. After all, over one billion people use groups every day, which is just under 1/7th of the entire population of the planet. More than 100 million people describe groups as being the most important part of the Facebook experience.

This is a strategy that can completely transform your business fortunes in other words. And in this book, you’re going to learn precisely how to put groups to work for you.